According to App Annie, in the first quarter of 2018 mobile app downloads on the App and play store have grown by more than 10%. This figure is the highest increase in downloads till date. Along with the increase in downloads, consumers around the world have increased spend on and in apps to a staggering $18.4 billion. India, Indonesia and Brazil are said to be the pacesetters for the growth in downloads on google play store. However, on the App store Russia, Turkey and the United States are actively paving the way for more downloads.
On Wednesday, 1st November at the La Palm Royal Beach Hotel, Slydepay laid claim to the “Pay Like A Boss” teasers which have been seen across Accra over the past few weeks. The ‘Pay Like A Boss’ campaign launch was graced by a variety of individuals including developers of the app, users and partners.